Consumers Turn To Search For Local Business Listings

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According to the newly published report, “Why Search Matters to Local Business” from WebVisible, Inc., the importance and reason why small businesses should pay attention to local search marketing becomes clear.  People who are looking for a local merchant, vendor, service are no turning to search engines such as Google, Yahoo!, MSN, and Ask.  In fact, according to this report – search engines are the go to place when for consumers trying to locate a local business from which to buy.

Every small business owner who attempts online marketing should first do their homework.  Look up the report and  see what 2,000 Internet Users had to say: “search engines are used by 73% of consumers when seeking local products and services — more than any other media type. ”

What does this do to your advertising dollars spent in more traditional media areas?  It reduces the opportunity to find local business, find consumers who are in the buying cycle. 

You can find a free copy of this report at Web Visible.com .

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